As mentioned above, billboard advertising is out-of-home advertising. This is any advertising that reaches consumers when they’re outside their homes. And according to 2023 research, 49% of adult consumers notice billboard ads more than they did just one year ago.

What is Billboard Advertising Called?

Ultimately, billboard advertising helps you create brand awareness. Considering diving into billboard advertising for the first time? Or perhaps you want to refine your billboard advertising strategy to improve your campaign metrics and increase exposure. Use our guide to learn more about billboard types and costs, why billboard ads work, the nuances of successful boards, and helpful statistics about this advertising space. The cost of billboard advertising can be formidable for a startup or small operation. However, Blip Billboard’s digital billboards allow you to build brand awareness at a fraction of the cost.

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However, this scheduling may vary with different companies. The billboards should be located in a place where there is maximum circulation of traffic occurs. This traffic will form the audiences that the advertisement has targeted. They have achieved excellent results for many products and services.

Read more about billboard advertising here. The Media Ant is a marketing and advertising agency with over 10 years of expertise. Billboards aren’t particularly good at generating a response, such as having consumers visit your website or phone your store, but they are extremely effective at raising brand recognition.

These types of billboards are often used in urban areas and are designed to be seen up close. Billboard advertising is excellent for increasing brand recognition and reaching as many people as possible with your business . We provide advertisers with this expertise at the service of Adintime.com. This allows our advertisers to save a lot of energy in negotiations where codes are not always mastered.